The BronzeLens Film Festival was founded in 2009 to bring national and worldwide attention to Atlanta as a center for film and film production for people of color. The mission of the BronzeLens Film Festival is two fold: to promote Atlanta as the new film mecca for people of color; and to showcase films and provide networking opportunities that will develop the next generation of filmmakers.
BronzeLens Film Festival
Challenges
- Developing a memorable red carpet experience for talent, filmmakers, and BronzeLens leadership.
- Increasing festival awareness and visibility.
- Encouraging media participation in Bronze carpets and interviews.
- Expanding community connections by generating social chatter and buzz.
Solutions
- Developed press materials and media alerts for pre-event distribution and gathered key images for post-event distribution of high-profile BronzeLens events.
- 907M+ Online Monthly Estimated Reach
- 2.7M+ Radio Monthly Estimated Reach
- 23.4M+ Event Listings Monthly Estimated Reach
- 100% Positive Sentiment
- 47 Media Placements
- Provided all-encompassing management of the BronzeLens Film Festival Bronze carpets for exclusive events.